Staff profiles

Patricia Williamson

Position: Senior Scientist

BSc (Food Engineering) Universidade Estadual de Campinas (Brazil), MSc (Food Science) University of Illinois (USA), Sensory Science and Consumer Testing Certificate Program UC Davis (USA)

Email: [please enable JavaScript to view email address]
Phone: 08 8313 6600
Fax: 08 8313 6601
Since: 1 June 2007
  • Unilever Brazil and UK - Consumer and Technical Insights Coordinator
  • E & J Gallo Winery - Consumer and Product Insight Intern

Sensory research, linking wine flavour compounds with sensory quality and consumer preferences, consumer behaviour, habits and attitudes towards different wine attributes, wine choice behaviour.


Williamson, P.O., Robichaud, J.A. and Francis, I.L. (2012) Comparison of Chinese and Australian consumer’s liking responses for red wines. Aust. J. Grape Wine Res. 18, 256–267 

Parker, M., Osidacz, P., Baldock, G.A., Haysaka, Y., Black, C.A., Pardon, K.H., Jeffery, D.W., Geue, J.P., Herderich, M.J., Francis, I.L (2012). Contribution of several volatile phenols and their glycoconjugates to smoke-related sensory properties of red wine. J. Agric. Food Chem. 60 (10): 2629-2637. 

King, E., Johnson, Trent., Bastian, S., Osidacz, P., Francis, I. (2012)  Consumer liking of white wines: segmentation using self-reported wine liking and wine knowledge. Int. J. Wine Bus. Res. Vol. 24 No. 1, pp. 33-46.

King, E.S., Osidacz, P., Curtin, C., Bastian, S.E.P. and Francis, I.L. (2011) Assessing desirable levels of sensory properties in sauvignon blanc wines - consumer preferences and contribution of key aroma compounds. Aust. J. Grape Wine Res. 17, 169-180.

Osidacz, P.C., Robichaud, J.A. and Francis, I.L. (2011) Gan bei! Wine drinking habits in China. Aust. NZ Grapegrower Winemaker (565): 49–52.

Osidacz, P., Francis, I.L., Bramley, B., Stevens, M. (2011) The effect of repeated wine exposure on consumer preferences. Blair, R.J.; Lee, T.H.; Pretorius, I.S. The 14th Australian Wine Industry Technical Conference: Adelaide, South Australia 3–8 July 2010, 223–225.

Ristic, R., Osidacz, P., Pinchbeck, K.A., Hayasaka, Y., Fudge, A.L., and Wilkinson, K.L. (2001) The effect of winemaking techniques on the intensity of smoke taint in wine Aust. J. Grape Wine Res. 17, S29–S40.

Mueller, S., Osidacz, P., Francis, I.L. and Lockshin, L. (2010) Combining discrete choice and informed sensory testing in a two-stage process: Can it predict wine market share? Food Qual. Pref. 21, 741-754.

Nygaard, M., Osidacz, P., Roget, W., Francis, L., Vidal, S., Aagaard, O. The effect of closure choice on consumer preference rating of wines: AWRI study series. Aust. N.Z. Grapegrower Winemaker 563, 55–60; 2010. 

O'Brien, V. Francis, I.L. Osidacz, P.(2009) Packaging choices affect consumer enjoyment of wines. Aust. NZ Wine Ind. J. 24 5:48-54.

Mueller, S., Lockshin, L., Louviere, J., Francis, L., Osidacz, (2009) P. How does shelf information influence consumers’ wine choices? Aust. N.Z. Wine Ind. J. 24(3), 50–56.