The staging and conduct of extension programs
Australia’s reputation as a technologically advanced producer is underpinned by this project, which facilitates the early awareness of current research findings and premiumisation opportunities, amongst industry personnel. The project also fosters technology adoption and practice change, which leads to premiumisation and increased competitiveness.
This project will use the AWRI’s recognised position as a leader in the planning and delivery of wine industry extension and industry outreach programs across Australia, which have proven to be successful in supporting the rapid adoption of new and improved production and management techniques and technologies. Those events include the roadshow program, Regional Program, state-based extension (nodes), and the delivery of content with collaborative partners.